Google+ for Business

Posted by Roger Wheatley on July 10, 2011 in Social Media | 1 comment

Recently, I’ve had business clients request I set up their Google+ profiles. Much to their surprise, and countless questions of “what, what?”, I’ve declined – For the moment. It’s not that I couldn’t do it, rather it’s a matter of timing. For now at least, it’s in the best interests of client to wait.

The gist being that Google is asking businesses to wait before creating Google+ profiles, because they are working on the business experience for this service.

The following is a video update from Christian Oestlien, Product Manager on Google+, which explains the considerations (and Google’s request that business owners wait).

For business owners who are concerned with retaining their brand:

Mr. Oestlien indicated: “…we are discouraging businesses from using regular profiles to connect with Google+ users. Our policy team will actively work with profile owners to shut down non-user profiles…”

Also Google will be working with “…a limited number of businesses to use Google+…” and “…will be using this small experiment to see the effect of including brands in the Google+ experience…” If you’d like to try and become part of this, try using their online Google+ Entity Profile Application

For those who have asked… Once Google+ for business is live (in production), I’ll let you know!
Thanks,
Roger

Roger Wheatley, Freelancer, has extensive experience in the Blogging, Web and Social Media. He provides clients with the highest level of service. Among other services, he keeps abreast of new and upcoming Social Media trends and benefits, so you can focus on operating your business. If you'd like to know more, feel free to use the easy contact form or read Roger's bio